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The 5 Day Office
Test-Fit-to-3D

A CASE FOR REVOLUTIONIZING CGI CONTENT CREATION FOR CRE MARKETING

Key Project Numbers

5

Days Test Fit to Marketing Collateral

8

Pre-Designed Module Types

1

Day to First Preview

6

Visualization Output Types

Project Information

Location:

Completion:
Designer:

Website:

New York City

2023

Red Leaf NY

www.redleafny.com

The goal of this project was to create a set of tools that could allow an office space owner to start with a test fit on Monday and be marketing with a full suite of marketing visuals by Friday.

The goal of this project was to create a “5 Day Office” marketing pipeline. So that an owner or marketer can take a test fit on Monday to market by Friday. Through our decade of experience visualizing Class-A/A+ office space, we pre-curated a kit-of-parts adaptable to a typical office test fit. With this in hand, we can quickly iterate through designs for a client regardless of layout. 

The key outcomes of this are quick access to a marketable look-and-feel for a test fit bespoke to the realities of our clients’ specific offering. Moreover, by geo-syncing in real-time with the Google Earth dataset we are able to convey immediately key view corridors. The final set of deliverables included 1 branded film, 1 fly-thru, 5 managed renderings, and 1 cloud-hosted real-time Visual Twin

Visual Twin Outcomes

CONTENT-FACILITATION SERVICES:

  • Geo-Synced to Google Earth for Context

  • Pre-Curated Office Spaces

  • 1 x Client Ideation Meeting

KEY DELIVERABLES:​

  • 5 Renderings

  • 1 Branded Film

  • 1 Cloud-Based Visual Twin

The goal was to start with a test fit on Monday and market with a full suite of marketing visuals by Friday.

DEREK CHAN

CEO,

6 Content Outputs That Sell

We designed the Visual Twin platform to output the 6 most effective pieces of CGi visualization content. These include:

  • Branded Films

  • Fly-Thru Virtual Tours

  • Renderings

  • Cinemographs

  • Real-Time Interactive Platform

  • Self-Guided Virtual Tours

No Additional Designers Needed

Test-Fit-To-3D streamlines access to stunning visual content for CRE brokers, taking them from initial test fits to captivating visual content immediately. With our proprietary automatic design deployment, teams can tour fully realistic content in just 48 hours, and hit the market with content within 5 days. Even better, our solution enables generic designs to be scaled and deployed across various location assets with unmatched speed.

 

Have an architect or designer in mind? Terrific. We can work with them just as seamlessly.

Unparalleled ROI on Content Investment

An investment in a Visual Twin allows for one of the best ROIs for access to premium CGi Visual Content - allowing premium content directly to brokers looking to differentiate marketing for their top properties, in most office markets.

By pairing the many output options with the detail and scope of a typical build-out the number of outputs possible is massive. When leveraging all the different outputs over time it allows brokers and their marketing teams to keep up with the constant need for content. Moreover, content from the Visual Twin can typically be finalized within 24 hours to 4-5 days, rather than weeks.

Some key use cases that can be created from a typical Visual Twin include the following

  • Instant CGi renderings

  • Branded films for websites

  • Self-serve image captures for social media

  • Key view renderings (synced to Google Earth dataset or custom photography)

Test-Fit-To-3D streamlines access to stunning visual content for CRE brokers, taking them from initial test fits to captivating visual content immediately. With our proprietary automatic design deployment, teams can tour fully realistic content in just 48 hours, and hit the market with content within 5 days. Even better, our solution enables generic designs to be scaled and deployed across various location assets with unmatched speed.

 

Have an architect or designer in mind? Terrific. We can work with them just as seamlessly.

An investment in a Visual Twin allows for one of the best ROIs for access to premium CGi Visual Content - allowing premium content directly to brokers looking to differentiate marketing for their top properties, in most office markets.

 

By pairing the many output options with the detail and scope of a typical build-out the number of outputs possible is massive. When leveraging all the different outputs over time it allows brokers and their marketing teams to keep up with the constant need for content. Moreover, content from the Visual Twin can typically be finalized within 24 hours to 4-5 days, rather than weeks.

Some key use cases that can be created from a typical Visual Twin include the following

  • Instant CGi renderings

  • Branded films for websites

  • Self-serve image captures for social media

  • Key view renderings (synced to Google Earth dataset or custom photography)

6 Content Outputs That Sell

We designed the Visual Twin platform to output the 6 most effective pieces of CGi visualization content. These include:

  • Branded Films

  • Fly-Thru Virtual Tours

  • Renderings

  • Cinemographs

  • Real-Time Interactive Platform

  • Self-Guided Virtual Tours

No Additional Designers Needed

Unparalleled ROI on Content Investment

6 Content Outputs That Sell

We designed the Visual Twin platform to output the 6 most effective pieces of CGi visualization content. These include:

  • Branded Films

  • Fly-Thru Virtual Tours

  • Renderings

  • Cinemographs

  • Real-Time Interactive Platform

  • Self-Guided Virtual Tours

No Additional Designers Needed

Test-Fit-To-3D streamlines access to stunning visual content for CRE brokers, taking them from initial test fits to captivating visual content immediately. With our proprietary automatic design deployment, teams can tour fully realistic content in just 48 hours, and hit the market with content within 5 days. Even better, our solution enables generic designs to be scaled and deployed across various location assets with unmatched speed.

 

Have an architect or designer in mind? Terrific. We can work with them just as seamlessly.

Unparalleled ROI on Content Investment

An investment in a Visual Twin allows for one of the best ROIs for access to premium CGi Visual Content - allowing premium content directly to brokers looking to differentiate marketing for their top properties, in most office markets.

 

By pairing the many output options with the detail and scope of a typical build-out the number of outputs possible is massive. When leveraging all the different outputs over time it allows brokers and their marketing teams to keep up with the constant need for content. Moreover, content from the Visual Twin can typically be finalized within 24 hours to 4-5 days, rather than weeks.

 

Some key use cases that can be created from a typical Visual Twin include the following

  • Instant CGi renderings

  • Branded films for websites

  • Self-serve image captures for social media

  • Key view renderings (synced to Google Earth dataset or custom photography)

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